Pax Planning

A freelance project for financial consulting services, Pax Planning started with the creation of a brand new logo and the visual of a lighthouse. I came up with the tagline “Greenlight your life” and later designed and developed a WordPress website, stationery, a leaflet, and Social Media ads.

Since then, however, the client revamped completely the website, but kept the logo and all print materials.

Role

  • Idea
  • Design & Art direction
  • Copywriting (company slogan)
  • WP theme customization (for older version of website)